Name: Virginia Kinnard Lionberger
Title/Position: Principal/Lead Event Consultant of VKL Consulting Group, LLC
Specialty: We specialize in the art and the science of event creation and management (Weddings, Corporate and Not-for-Profit) and we practice our craft with integrity and genuine care for our clients, their guests and their events.
CHEZ: How long have you been in the events industry?
V.K.L.: 17+ years
CHEZ: Describe what you/your company does in one sentence?
V.K.L.: Building on years of event expertise, artistry and sophistication, we custom design extraordinarily creative events, that exceed our clients’ expectations, delight their guests and generate years of lovely memories.
CHEZ: What sets you/your company apart from others?
V.K.L.: It’s got to be the collective experience and reputation we’ve built over the years, in creating and managing events. From weddings to corporate events to non-profit fundraising galas, we have designed and delivered some of the most memorable and sophisticated events in town. We know what works, what wows guests, and what red flags to anticipate to ensure that your event is the best it can be. In addition to our in-depth event consulting capabilities our group consists of the best practitioners for every component of your event to create the perfect team. Our extensive experience, creativity and relationships provide our clients the highest quality and effortlessly sophisticated events.
CHEZ: What is your most memorable moment from past events?
V.K.L.: For me, as a professionally trained artist, the most memorable moment is always the same – when my clients come into their venue for the “reveal” before the guests arrive. All of the prep work is done and I can experience the fruition of the thought, effort and process that we experienced together pre-event. When they see and feel the actual masterpiece we created it is completely exhilarating and humbling simultaneously! It’s quite a rush for me. When my clients exclaim, “This would never have happened without you!” I am deeply gratified.
CHEZ: What event trends do you love right now?
V.K.L.: Quite honestly, I don’t follow wedding trends religiously. I would rather we consult together and let my clients pick the trends they like and that’s what we follow. But I do like that engaged couples are less encumbered by wedding tradition and protocol, which sets VKL’s creative juices flowing to perfectly individualize their big day.
CHEZ: What is the most unique request a client has ever had?
V.K.L.: We had an amazing couple several years ago that had a doozy of a request! The bride grew up in an agrarian Midwestern state and her family has a long-standing wedding tradition that she wanted to follow. Their tradition is that the oldest unmarried child in the extended family has to dance in a pig trough until it is destroyed. It was her day and her wish so we found a venue in downtown Chicago that allowed us to honor the family tradition.
CHEZ: What does a typical event day look like for you?
V.K.L.: There is no “typical” Corporate or Not-for-Profit event. However, for a wedding, our day goes more or less as follows: We’ll visit the Bride as she’s getting ready to make sure the photographer and videographer are on site. We double check to see if there’s anything the Bride and her Maids need. There’s always something, which is why we never fail to bring an emergency kit. Then, we visit the Groom and his Men where we practically always need to sew on a button or a repair a tie. We’ll leave an associate with the wedding party to make sure they board their ground transportation in a timely fashion.
We arrive at the ceremony site at least an hour before to double-check on the florals, the personals, the music, the programs, etc. Once the wedding party arrives, we distribute the bouquets to the ladies and pin the boutonnières on the men. We get them organized for the processional and send them down the aisle after which we depart for the reception venue. At the reception venue, we double-check the florals, the seating chart, the escort cards, the place settings per table, etc. During the entire event we work closely with the emcee, photographer and videographer (as well as the venue representative and/or caterer). We want to make sure we’re all on the same page time wise, especially for unexpected items that pop up that weren’t included on the detailed time line we had previously distributed.
After cocktails, we gather the wedding party and families for introductions then manage the remaining moving parts: the dances, the cake cutting, toasts, bouquet toss, etc. We ensure that the gifts and cards go to a safe place, distribute tips to the various vendors, and handle any issues that may arise. When I get home in the wee hours I pour myself 2 fingers of brown liquor and reminisce about another fabulous event/wedding that created fabulous memories for our clients.
CHEZ: Name three things you couldn’t live without (besides the obvious!)
V.K.L.: 1. My family and friends 2. My four legged furry children 3. Events to create.
CHEZ: Name three things people probably don’t know about you.
V.K.L.: 1. I can yodel and speak fluent Italian 2. I love to swim and cross country ski 3. I was a YMCA Camp Director in my very early 20’s and it was a pivotal opportunity replete with lessons and skills that have positively affected my entire life.
CHEZ: What is the best piece of advice you can give someone planning an event?
V.K.L.: 1. If it’s a wedding, hire a professional planner (not a friend or family member) for either Full Wedding Consultation or, at the very least, “Day of” Management. Your wedding event will be one of the biggest dollar items in which you’ll ever invest and having a professional planner is the cheapest and best insurance you’ll ever buy to ensure a special day. 2. Make sure you and your professional planner are a good “fit”, that you actually “like” them and most importantly that they can translate your dreams into reality. It is not unusual to be working together for 18+ months and, with the right planner, it will be a joyful, fun experience and one to remember.
CHEZ: What do you love about Chez?
V.K.L.: What’s not to love about Chez!!! It is the most exquisite “blank canvas” in which to create any look your clients want in the Chicago area. I love the architectural proportions, the luminous windows and the light they transmit, the floating glass staircase, the glitter, the history, the location, and the “monochromaticness” of the space. Best yet, the staff is FIRST CLASS!!! They care as much about delivering a memorable event for our clients as we do. Chez has it all and I’m so grateful for their offer to spotlight VKL Consulting Group as a Chez Vendor.
Thanks for taking the time to chat with us Virginia. We’re looking forward to working with you and the team VKL Consulting team very soon.